Holly Freedman

PRESIDENT

After earning a degree in Marketing Communications from California State University, Northridge, and completing a Professional Photography degree from Brooks Institute of Photography, Holly Freedman founded Ultimate Exposures in 1987 with the goal of capturing timeless photographic memories.

As President, Holly remains deeply involved in the company’s day-to-day operations, personally ensuring that Ultimate Exposures delivers the highest levels of quality, consistency, and service to every client. Her passion for excellence and commitment to customer satisfaction have been the driving forces behind the company’s success for nearly four decades.

Outside of work, Holly enjoys traveling to new destinations, hiking scenic trails, and staying active through regular exercise.

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Chris Silvers

DIRECTOR OF OPERATIONS

Chris graduated from California State University, Northridge, with a degree in Political Science and has been an integral part of the Ultimate Exposures team since 2001. With nearly 25 years of experience in event photography, Chris is dedicated to driving innovation across his responsibilities. He oversees the staff in the Production, Photography, and Customer Service while setting and refining operational procedures to ensure efficiency and excellence. Additionally, he takes pride in his relationships with leagues and schools delivering the best photography services in the market. He also leads the company’s Fraternity and Sorority Composite services and works out of the Roseville office.

Outside of work, Chris channels his creativity and focus into playing Double Bass with the Camellia Symphony in Sacramento. He is an avid hunter and enjoys spending time outdoors. When not innovating at work or pursuing his passions, Chris finds joy in supporting his kids and watching them excel in their sports.

Stephanie Pui

PRODUCTION MANAGER

Stephanie graduated from California State University, Sacramento, with a degree in Graphic Design and has been an integral part of Ultimate Exposures since 2010. As the leader of the Production team, Stephanie plays a key role in ensuring the efficiency and accuracy of every event’s production. Her expertise in design, industry software, project management, and institutional knowledge enables her to create and maintain the most streamlined workflows possible, delivering exceptional turnaround times for clients.

Beyond her professional achievements, Stephanie is a passionate creative. She enjoys design, music, and crafting, and is currently an enthusiastic Lego builder. She also volunteers as a violinist in a local orchestra, where her love for music shines.

Brittney English

SALES SYSTEM AND MARKETING MANAGER

Brittney has been a valued member of our team since 2010. Starting as a photographer, she gained firsthand insight into the importance of preparation and planning to ensure the seamless execution of events well before Picture Day. This experience allows her to refine sales and marketing strategies while equipping the Sales and Account Management teams with the tools they need to support clients effectively.

Brittney is dedicated to automating processes and maximizing efficiencies to deliver the highest level of service. She also enjoys working directly with a select group of clients, ensuring Picture Day services consistently exceed expectations.

Outside of work, Brittney loves spending time with family and friends, traveling to new destinations, and listening to podcasts. She is also an avid reader who finds inspiration and engagement through books.

Ryan Fitzgibbons

BUSINESS DEVELOPMENT

Ryan joined Ultimate Exposures in January 2025 as a Business Development Representative, bringing expertise in Retailing and Consumer Sciences from the University of Arizona, where Ryan earned a B.S. degree in 2020.

In this role, Ryan focuses on building strong relationships with prospective clients, identifying opportunities for collaboration, and ensuring a seamless experience with Ultimate Exposures’ services. Ryan’s efforts are centered on understanding the unique needs of each client, maximizing value, and contributing to the growth of Ultimate Exposures in the Schools and Sports markets.

Outside of work, Ryan enjoys exploring interests in commercial real estate, global business, and economics, staying active through fitness, and traveling to new destinations.

Jessica Ratajczak

HEAD OF ACCOUNT MANAGEMENT

Jessica has been a valued member of the Ultimate Exposures team since 2006, starting in the Van Nuys office before transitioning to the Roseville office in 2010. Over the years, she has held various roles, including Photographer, Customer Service Representative, and Account Manager, before becoming the Head of Account Management. In her current role, Jessica directly supervises all Account Managers and Coordinators and personally oversees the event planning, staffing, and client management for the Roseville office.

An Arizona State University alumna, Jessica studied Psychology and Human Development, which fuels her passion for working with people and building strong client relationships.

Outside of work, Jessica enjoys travel, attending concerts, and cheering on her son as he plays baseball.

Joaquin Franco

ACCOUNT MANAGER

Joaquin joined Ultimate Exposures in 2019 as a photographer and has since transitioned into the role of Account Manager. A graduate of Santa Barbara City College with a degree in Communications, he brings strong organizational and communication skills to the team.

In his role as Account Manager, he coordinates Picture Days, assists clients with their needs, responds to customer service requests, and ensures events are properly staffed. His dedication to providing exceptional service is a cornerstone of his work.

Outside of work, he is passionate about Formula 1 and endurance racing, enjoys playing paintball and pool, and continues to explore his love for photography.

Evan Fitzgibbons

ACCOUNT MANAGER & OPERATIONS COORDINATOR

Evan began his journey with Ultimate Exposures seven years ago as a photographer and transitioned into the role of Account Manager in Fall 2024. He graduated from California State University – Northridge in Spring 2024 with a Bachelor of Science in Business Administration, specializing in real estate.

As an Account Manager, Evan works closely with clients to plan picture days, address client needs, respond to customer service requests, and ensure events are properly staffed. His dedication to seamless coordination and customer satisfaction is a cornerstone of his role.

Outside of work, Evan has a passion for cooking and enjoys preparing meals for friends and family. He also stays active by working out and hiking with friends, making the most of his time outdoors.

Sam Boyd

PHOTOGRAPHY MANAGER FOR RECRUITMENT AND TRAINING

Sam earned his degree in Print Journalism from the University of North Texas in 2017. He joined Ultimate Exposures at the Dallas branch, starting as a part-time photographer. Over three years, he advanced to manage the entire branch. In 2021, Sam relocated to the Van Nuys office, where he now serves as Photography Manager for Recruitment and Training. In his current role, Sam sets the standards and training processes for both full-time and part-time photographers, manages a team of seasonal photographers, and leads recruitment efforts for the Van Nuys office. His dedication to excellence and his talent ensures the highest quality photography services.

Outside of work, Sam is an avid basketball fan and a passionate sports card collector.

Salim Cleghorne

STAFF PHOTOGRAPHY MANAGER

Salim, a graduate of Colorado Mesa University, joined Ultimate Exposures in 2021 as a Staff Photographer. With determination and a strong commitment to excellence, he quickly rose through the ranks to become a team leader.

In his role as Staff Photography Manager, Salim manages the full-time photographers and contributes to the creative direction for the Van Nuys office. His leadership and creative vision play a key role in maintaining the high standards of the photography team.

Outside of work, Salim enjoys hiking scenic trails and spending time at the bowling alley.

Tonesha Lacy

CUSTOMER SERVICE SUPERVISOR

Tonesha joined Ultimate Exposures in July 2023 and leads a small team of Customer Service Representatives. She is dedicated to ensuring the team provides excellent service by training and coaching staff, monitoring performance, and resolving customer issues. Tonesha also manages schedules, implements policies and procedures, analyzes customer feedback, and works to improve processes, all with the goal of enhancing customer satisfaction and team efficiency.

Outside of work, she enjoys spending time with friends and family, traveling, and trying new foods and activities. She has a passion for interior design, listens to a wide variety of music, and enjoys informative podcasts. Additionally, she dabbles in graphic design, bringing creativity to everything she does.

Picture Day Guide

UE Picture Days are smooth running, efficient, and fun! To help achieve this goal, please follow these simple guidelines. Through a team effort, we’ll achieve Ultimate success!

There are NO order forms to be filled out.
Your coach will provide you with your scheduled photo time.
Please arrive 15 minutes early in full uniform.
Upon arrival, find your coach/team and stay together as a group. Your coach/team parent will visit our on-site sales booth to check in.
Parents may visit our sales booth to “touch and feel” our product selection and get help with any questions.
The use of onsite QR codes ensures parents will receive email proofs of their athletes.
All images from Picture Day are posted online within 10 days.

Handcrafted Artisan Composites

Our Handcrafted Artisan Composites include hand-painted crests.

Handcrafted Artisan Composites

Our Handcrafted Artisan Composites include hand-laid lettering under each name and in the center art.

Handcrafted Artisan Composite

This example of our Handcrafted Artisan Composite shows the fiber of the matte board and the brush strokes of the painted crest.

Raised Composites

Our Raised Composites are built with the highest quality archival injet papers and ink. The layout and lettering are all printed on the composite. Handpainting can be added to Raised Composites.

Raised Composites

This example of our Raised Composite shows the smooth photo surface as well as the sharpness and accuracy of the printing.

Enhanced Composites

For our Enhanced Composites artists incorporate drop shadowing and strokes to the letters to provide the illusion of a raised composite.

Enhanced Composites

Our Enhanced Composites underlays are printed with a slight bevel and drop shadow to provide the illusion of a raised composite.

Our Picture Day Process

Each client is assigned a dedicated UE Account Manager to ensure the on-site logistical process is quick and efficient, allowing teachers and students more time in their classrooms. We provide helpful materials such as scheduling templates, posters, and email blasts to help coordinate and inform families about Picture Day. Our high quality digital photography process allows our photographers the ability to check poses and expressions on the spot to guarantee great images every time. Schools can choose from our two different methods of Picture Day execution.

Touch Free – Our brand new, touch-free system is the safest option for the Picture Day process. Gone are the days of passing order envelopes and camera cards back and forth. Your school provides a roster, our photographer’s tablets are pre-loaded with all the names. As the students walk up they state their name and we take their picture. Proofs are available online within days and all orders are mailed directly home, reducing the number of hands involved in a typical distribution. The speed and safety of this system will help our clients adapt to the new normal.

Traditional – Order forms are delivered and distributed so parents can pre-pay for picture packages. Email addresses are requested on the envelope so parents can view their student’s proof. If a parent is unhappy with the picture, they can notify us immediately, we will not print their pre-paid package, and the child can come to makeup day.

Our online system allows parents the ability to order pictures 24 hours a day, 7 days a week. Choose from our wide array of wonderful packages and products and receive orders in 7-10 days.

Our dedication to complete follow through does not end at Picture Day. ID cards, yearbook CDs, digital mug books, cume stickers, teacher and staff packages, and specially designed school products are delivered in a timely fashion. Students will receive their photo packages within 3 weeks of Picture Day labeled by name and sorted by classroom for easy distribution.

Here’s What Our
Clients Are Saying

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Holly, you are the best! Thank you so much for being so flexible and accommodating. – Sabrina, Notre Dame High School

Your photographer was FANTASTIC! One of our pre-school teachers said in all her years working with kids she never saw someone who was so PATIENT with the kids. Anyway thanks!!! – LouAnn, St. Francis de Sales

Throughout the years you have worked with our students, staff, and campus, your professionalism has been incredible. I don’t think I have ever stopped to thank you for working with our craziness and demonstrating the utmost professionalism at all times. As I am waiting for a conference to begin this morning, I just wanted to take a moment to pause and let you know just how much I appreciate you. You have become a treasured part of the Bobcat Family and I am thankful for influence and leadership. Thank you for making an impact on my life and my family. – Michelle, Krum High School

I highly recommend Ultimate Exposures to photograph your school. I have been extremely pleased with the quality of the images, as well as the setting of each photograph. They take special care to detail to make sure each subject is placed correctly in the shot and that they are properly lighted. They also make sure the kids are enjoying their photo experience. They have been so accommodating to our busy high school and junior high schedules. This certainly makes it easier on me! They also went above and beyond to help us out when we needed special pictures for our yearbook. The turnaround time for our pictures has been very fast and delivery of the pictures has been extremely organized. – Shelly, Ponder High School

St. Mary’s School in Gainesville, Texas, began using Ultimate Exposures as our school photographers during the 2008-2009 school year. Our parents have been pleased with the photographs. The parents especially like being able to view the images on-line to make their selections. The orders came in quickly, and retakes were handled in a timely manner. St. Mary’s School has students from three years of age up to eighth graders. The photographers worked well with all of them. They are professionals who have always been responsive to our calls and emails. They get the job done right! – Diana, St. Mary’s School

We have been using UE for the last 13 years and I can’t recommend them highly enough. The quality of the product is first rate, but it is the customer service that keeps us loyal. Erin and her team are always looking for ways to accommodate our needs. For example, at our request they shot our portraits outdoors in natural light with lush foliage as a background. I know this is not easy, but they were willing to give it a try and the results were beautiful. They also offer online previewing and ordering, which gives families more options and streamlines the process on our end. The staff is always very professional and accommodating – phone calls are returned promptly and if there is ever a problem it is resolved easily and quickly. We get solicitations from other photographers all the time, but have no reason to consider going with another company – our friends at Ultimate Exposure do a terrific job! – Kathryn, Community Magnet Charter School

Here’s What Our
Clients Are Saying

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I’d like to put in a good word for Ultimate Exposures. Every time I have asked for photos from them to print in Krum News over the last few years, I literally receive the photos within minutes. This includes photos for football, basketball, or basically anything I’ve ever asked for. And although not affiliated with Krum ISD, this includes any photos I need for the Krum Youth Sports Association (KYSA), which also contracts with them for their football and cheer photos. We’ve worked with many photographers over the years for both our Sanger and Krum newspapers, and Ultimate Exposures has by far been the most helpful and easy to work with. – Lee Ann, Lemons Publications, Inc.

Here’s What Our
Clients Are Saying

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“Quick responses and very professional and helpful. Satisfied customer!”

Amy B.
2015 CMP Carmichael Fall Portraits

“You guys are the best thank you for you hard work at making these turn out perfect”

Christopher B.
2015 CMP Carmichael Fall Portraits

“The email reply was immediate and contained all the information I needed to place my order!”

Parka H.
2015 Lamar High School Fall Portraits

I’ve never seen a photo album like this before in my 17 years at Tulare Union; and I am so thankful for your generosity to take the pictures, and email them to us. There are many photos in the grouping that we can use on materials and folder covers here at the high school. We will always give your company the credit for the photos. Thank you again. Please express my gratitude to your photographers and support staff. ???? ”

Jennie D.
Principal’s Secretary
Tulare Union High School

Here’s What Our
Clients Are Saying

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“Besides producing a great product, Chris and his team were very understanding and patient with us throughout the entire process. They really kept their mind set on what was best for our house and I never felt like they were rushing us through the process to push profits. I must have requested four to five adjustments after the deadline and they accommodated them without hesitation or complaint. I had an extremely positive experience with Ultimate Exposures and am looking forward to working with them again in the future.” – Nick Wang, USC Lambda Chi Alpha

“The team that brought over the composite was wonderful to work with and the process of transporting it to our house was easy and seamless. Chris proved to be extraordinarily helpful, planning and giving us notes on all our wishes for the design of our composites as well as providing quick delivery and being easy to get a hold of. We loved your work and thank you for a beautiful product.” – Camille Bradshaw, USC Kappa Alpha Theta

“Not only is Chris great at doing what is in the best interest of our chapter, but he also takes beautiful photographs. He has taken our Bid Day photos as well as our composite photos and always communicates in a timely manner to make sure that everything looks fantastic. Ultimate Exposures has done a great job documenting our memorable events and I highly recommend that you ask them to document yours!” – Shoshana Falk, Sonoma State Alpha Omicron Pi

“The CA Gamma chapter of Pi Beta Phi has been using the services of Ultimate Exposures to create our composite for several years now, and for a good reason. Working with Chris has been nothing but a pleasure, as he has proven time and time again that he is dependable, understanding, and always willing lend a helping hand. Pi Phi knows it can count on Ultimate Exposures to take high quality pictures and build a beautiful composite for our house each year and I, personally, would highly recommend their services to anyone.” – Alina Vergara-Hegi, USC Pi Beta Phi

“Ultimate Exposures was a pleasure to work with. Chris Silvers was accommodating and friendly, and he turned out a top quality product to our full satisfaction. We are very pleased with his services and look forward to working with him again.” –Eric Chen, UC Davis, Tau Kappa Epsilon

“Ultimate Exposures was such an enjoyable experience for our chapter. Chris and his staff were friendly and made sure each one of us was absolutely satisfied with our photo. The process was efficient, yet still personal. Chris made sure to connect with every member. We were thrilled when our vision came to life in our final product.” – Alix Kelsey, CSU Chico, Sigma Kappa

Here’s What Our
Clients Are Saying

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I’m literally in tears looking at these photos!! They are more amazing than I could’ve ever asked for! I just ordered my prints. You did a great job with his Spring Baseball photos too! Everyone should use your services only! – Jasmine

These look fantastic. Thank you for another great commencement. Both of your photographers were wonderful, very professional and a pleasure to work with. – Kim Johnson, Commencement Coordinator, Hope International University

The Ultimate Exposures team is a pleasure to work with and proactive; offering new ways to meet our graduates needs by standard business practices that include technologies that were either not available or not offered to us by our past vendor. The addition of UE to our commencement line up greatly enhanced the student’s graduation experience. Our campus holds seventeen ceremonies over two days. UE meets with our planners prior to the ceremonies to discuss details of the events and determine dates and times to train readers and volunteers. Their experienced photographers have successfully met every challenge in working with different and non-traditional venues. We are fortunate to have found a partner whose offerings and values line up with our goals. – Rebecca Dufault, Commencement Coordinator, University of Massachusetts, Amherst

Over the past decade, The Master’s College has had the privilege of being associated with the wonderful people and outstanding work of Ultimate Exposures. Shooting the college’s graduation year after year has allowed me to see the professionalism of these people and the joy with which they work. Their products have drawn rave reviews from graduates and parents alike. We look forward to many more years of a close relationship with the people at Ultimate Exposures. – Don Gilmore, Registrar, The Master’s College

Here’s What Our
Clients Are Saying

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My son is a senior at Santa Clara University. His yearbook pictures were scheduled for today and I went to the sitting with him so that I could help him make the choices. My purpose in contacting you is to commend your team for a job well done! Kudos go to Brittney and her associate. Brittney was very friendly and especially helpful in explaining the various packages and also in offering her professional opinion on the different shots. Thanks are in order for your photographer, Erin, as well. She took her time and was very meticulous in getting my son in just the right light and pose. – Karen

In our years working with Ultimate Exposures, we not only increased the number of students who were photographed, but we greatly enhanced the quality of our yearbook with the portraits taken by the Ultimate Exposures staff. Holly and her staff are remarkable, incredibly flexible, and very professional, twelve years later we are still working together. – Colleen M. McCullough, Program Coordinator & Associated Students Advisor, Chapman University

Here’s What Our
Clients Are Saying

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Please thank your team for a great photo day yesterday in Scripps Ranch. Everything went smoothly, stayed on time and they were all very organized. And…we beat the rain :) – Karen, Scripps Ranch Little League

Just FYI your staff was amazing today. I wasn’t on site but they were in constant contact with me and let me know who didn’t show up! Your team is always top notch and we appreciate that very much! Thanks again! – Allison, Murrieta Valley Pony Baseball

I just wanted to say after several years doing this I am always amazed at how easy and smoothly this goes every year!! Thank you to everyone at UE. I saw the same people out there at 930 am and 130 pm and they were awesome, helpful and totally professional. I know it was a hot day but they made it quick and easy for us and our teams and that is so much appreciated!!!!! Thank you UE!!!!!! – Katie, AYSO Region 159 Los Alamitos

Ultimate Exposures is a valuable partner to Placer United Soccer Club. Not only do they provide a turn-key, user friendly answer to coordinate multi-team photography needs for our club families, they also provide additional assistance in coaches photos for the web site and action shots at games for our promotional use. The staff is easy to work, extremely organized, flexible and friendly! For our volunteer leadership with limited time, Ultimate Exposures is an incredible resource. – Jeanne, Placer United Soccer Club

I was extremely pleased with the staff from Ultimate Exposures. They made the process simple, stayed on schedule, and stuck to the agreed upon plan from start to finish.. My Account Manager was very attentive and extremely professional. He, along with his assistants were courteous, punctual and had great attitudes. I would highly recommend Ultimate Exposures for any future photography projects. –Kristin, Davis Legacy Soccer Club

We did it! We stayed the course despite the rain and it was a success. Holly and her crew were awesome. Thank you so much, guys! It was great working with you and already looking forward to next year! But NO RAIN!– Christina, Huntington Valley Little League

Thank you so much for the exemplary staff you sent me Saturday. They were beyond Wonderful. Every single partner of your staff, lead by Melissa, was so kind and acted in the best manner to represent your photography company. I hope that I can work with the entire crew again next year – Alexis, Tustin Western Little League

UE always provides high quality products that I like to display and share with friends and family. They make is easy to order online and add onto your original order. Also able to adapt to any situation, like rain. – Phyllis

The team that takes the pictures is amazing! Chris and his photographer let me daughter take an extra picture, and that was a lot of fun for her. The woman taking the order forms and money was very helpful. The pictures came out great! We are excited to share them with family and friends. The whole experience was very professional and well organized – the team moved the kids through quickly, but they spent enough time with each child to make sure the photos were done well. Thank you for great quality photos all 3 years we have been a part of Upward. – Victoria

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Meet The Team

Holly Freedman

PRESIDENT

Chris Silvers

DIRECTOR OF OPERATIONS

Stephanie Pui

PRODUCTION MANAGER

Brittney English

SALES SYSTEMS AND MARKETING MANAGER

Ryan Fitzgibbons

BUSINESS DEVELOPMENT

Jessica Ratajczak

HEAD OF ACCOUNT MANAGEMENT

Joaquin Franco

ACCOUNT MANAGER

Evan Fitzgibbons

ACCOUNT MANAGER & OPERATIONS COORDINATOR

Sam Boyd

PHOTOGRAPHY MANAGER FOR RECRUITMENT AND TRAINING

Salim Cleghorne

STAFF PHOTOGRAPHY MANAGER

Tonesha Lacy

CUSTOMER SERVICE SUPERVISOR

Los Angeles Corporate Headquarters
7011 Hayvenhurst Ave.,
Ste. C
Van Nuys, CA 91406
Sales 818-781-9528 x201
Customer Service 818-781-9530

Northern California Office
7958 Entrance Street
Fair Oaks, CA 95628
Sales 916-367-0671
Customer Service 916-791-6111

San Diego Office
4079 Governor Drive #5022
San Diego, CA 92122
Sales 818-781-9528 x201
Customer Service 818-781-9530

Toll-Free (877) 858-3976

Holly Freedman

Chris Silvers

Stephanie Pui

Brittney English

Ryan Fitzgibbons

Jessica Ratajczak

Joaquin Franco

Evan Fitzgibbons

Sam Boyd

Salim Cleghorne

Tonesha Lacy

Picture Day Guide

Handcrafted Artisan Composites

Handcrafted Artisan Composites

Handcrafted Artisan Composite

Raised Composites

Raised Composites

Enhanced Composites

Enhanced Composites

Our Picture Day Process

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Here’s What OurClients Are Saying

Contact Us

Meet The Team

Holly Freedman

Chris Silvers

Stephanie Pui

Brittney English

Ryan Fitzgibbons

Jessica Ratajczak

Joaquin Franco

Evan Fitzgibbons

Sam Boyd

Salim Cleghorne

Tonesha Lacy

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying

Here’s What Our
Clients Are Saying